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eCommerce

How To succeed at Facebook business page marketing

Came across this informative article over on All Facebook about marketing your business page on Facebook.
Do it well, the benefits are:

  • Engagement: Greater interaction
  • Visibility: Facebook shows your posts to more of your fans
  • Free fans: You get more fans for free — one Fortune 1000 company combining good advertising and engagement tactics got more than half of their fans for free.
  • Testimonials: Your fans become so positive that they give spontaneous testimonials which convince fans who are still just prospects how great you are
  • Reputation protetction: Overwhelming positivity on a fan page wards off negative attacks from critics and provides volunteer defenders

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